Monday, February 23, 2009

The Pet Rock

Uh-merican Product Line
(Does NOT have to originate in America, just bring joy to Americans)


The pet rock started in the 1970's by an advertising executive named Gary Dahl in California. The stones were from Baja California, Mexico and marketed as actual pets, complete with a training manual on how to care for the non-moving, non-living "pet." The cost, a mere $3.95. In just over six months Dahl became a millionaire.

Only in America could a guy like Dahl take advantage of so many people. I know I have probably paid for dumb things in my lifetime, like Keds shoes or canned beets, but seriously, a rock?

In art class in 3rd grade we made our own pet rocks. The exercise was fantastic because we were responsible for bringing in our own rock. For the guys, this set-up two things 1) we competed to find the coolest, most unique rock and 2) we talked trash to each other when we did. Friendly competition. After a couple days of searching we brought our rocks into art class and added characteristics with paint, markers, chalk, etc. My rock was red with those eyes that bounce and forth, forcing my rock to be cross-eyed half the time. Similar to parenting, there is no correct manual for raising a pet rock, I had to learn on the fly.

Much like my rock from the 3rd grade, only better

"Hey, youuuuu guuuuuuysssssss"

Boston Terrier pet rock; this is creepy

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